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Data to trust - for decisions that matter

Offerwise, part of the Norstat Group, delivers high-quality global data collection and research solutions across Latin America and Europe.

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14M

panelists worldwide

Highly engaged respondents across Latin America and Europe.

45

countries covered

Consistent access to audiences across multiple markets.

250+

profiling attributes

Deep behavioral and demographic data enabling precise targeting.

A high-quality proprietary panel built for global research

Access one of the most robust and actively managed research panels across Latin America and Europe, designed to deliver reliable, representative and culturally accurate data.

  • Adherence to industry standards
  • In-house recruitment
  • Hard to reach audiences
  • Operational resilience
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Complete solutions.

From questionnaire creation to results analysis.

More than 50 research solutions designed for impact

Brand Health

Monitor brand health and performance with a standardized methodology that evaluates brand equity, perception, and competitive positioning over time.

  • Brand awareness and brand image tracking
  • Competitive benchmarking across key brand metrics
  • Purchase consideration and brand equity evaluation

Pre / Post Communication Test

Evaluate the effectiveness of advertising campaigns before or after launch, measuring how clearly the message reaches and influences the target audience.

  • Message clarity and campaign recall
  • Brand impact and engagement analysis
  • Purchase intention and persuasion metrics

OW Voices

Online research communities designed for continuous interaction with consumers, enabling deeper qualitative insights over time.

  • Product and concept co-creation
  • Consumer diary and digital ethnography
  • Longitudinal studies on habits and behaviors

A/B Testing

Compare different campaigns, concepts, or product variations to identify which option performs best with the target audience.

  • Message and creative optimization
  • Landing page and campaign performance comparison
  • Purchase intention and preference validation

OW Vision

Advanced behavioral research tool using eye tracking and facial coding to measure attention, emotional response, and engagement with visual stimuli.

  • Advertising and campaign evaluation
  • Packaging and shelf impact testing
  • Visual engagement and emotional response analysis

OW Survey

A flexible platform to create, launch, and manage quantitative research projects quickly, with direct access to the Offerwise panel and real-time results monitoring.

  • Consumer behavior and purchase intention studies
  • Brand perception and concept evaluation
  • Customer experience and satisfaction surveys

Research powered by local experts worldwide

40+ markets covered

Across Latin America and Europe, supported by integrated operations and consistent quality standards.

Local expertise, seamlessly coordinated

Research specialists across key markets in Latin America and Europe, combined with centralized project management for efficient multi-market studies.

One global methodology

Standardized processes, unified quality control, and aligned research frameworks across all markets.

Join leading companies that trust Offerwise for quality insights and representative samples.

"Offerwise has helped us a lot in market research in the last year. We were able to count on an extremely agile and helpful team, always willing to improve and seek new ways of conducting traditional research."

Carolina Bilton

Analytics & Insights Senior Manager at Procter & Gamble - Baby Care

"Offerwise has been a great partner! The quality and technical rigor are remarkable, even for projects with complex targets or quantitative studies that require detailed quota control. In addition, the team is very kind and collaborative, always ready to attend to the demands of the daily routine or something that arises as a surprise. In research, we need to always be prepared for the unpredictable, and I feel that Offerwise has a trained team not only for those situations but also to find solutions together."

Mariana Zanon

Consumer Insights Manager - Nubank

"We have a longstanding partnership with Offerwise. We feel safe conducting all kinds of projects, including the most complicated ones with delineations, Conjoint Analysis, and some with infeasible deadlines. But Offerwise always supported us and guaranteed quality deliveries to our clients and was our partner as if they were a part of Quantas. In fact, to us, Offerwise is a department of our online field."

Karla Mendes

Owner - Quantas Pesquisas e Estudos de Mercado

"Fast and always available, the Offerwise team is an excellent partner to build quantitative Ad hoc studies with all the support necessary."

Matheus Jammel Rahme

Leader of Insights - Futurebrand

"Offerwise has been an important partner for Mosaiclab and our projects. The team's commitment is evident in the quickness to send quotes, agile survey programming, and quality delivery. The panel size and its representation are a positive aspect that allows conducting studies with challenging targets. We are proud of our partnership, and we want it to last."

Ricardo Contrera

Partner and Co-Founder - Mosaiclab

What our customers are saying

Real experiences from brands, agencies and research teams who rely on Offerwise for high-quality samples and reliable insights.

Research Team

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