Brand Health

Evaluate the health and equity of your brand and competitors. With the Brand Health methodology, you will understand all KPIs of the study and have an excellent cost-benefit ratio..

benefits

  • Monitor the health and equity of your brand.
  • Compare your brand with your competitors.
  • Reduce the risks of an investment.
  • Obtain the results faster.

Key Performance Indicator

  • Equity, preference monitor, brand proximity, quality perception, brand image, and competition similarity.
  • Study themes.
  • Target audience profile.
  • Spontaneous monitor.
  • Stimulated monitor - Preferences.
  • Brand quality perception.
  • Competitor brand quality perception.
  • Shopping cart
  • Continuos purchase.
  • Price comparison.
  • Recommendations.
  • Brand proximity.
  • Similarity.
  • Availability.
  • Brand image and attributed KPIs.
  • Equity

Outputs

Our reporting layouts have a modern design making them easy to understand

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